Stake.com Becomes Official Betting Partner of International Tennis Federation
Lina Almans
06 February 2024
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Stake.com, the world’s top online and crypto bookmaker, has landed the coveted role of the new official betting partner for the International Tennis Federation (ITF). In a landmark deal, Stake will also become the betting partner for the Davis Cup and Billie Jean King Cup – the two elite team tennis tournaments for men and women, respectively, run by the ITF.
The deal is a secret, so we don’t know how much money is involved. But we know that the ITF checked with the International Tennis Integrity Agency (ITIA) before they agreed to work with a gambling company.
It’s worth noting that the partnership talks were helped by Sportradar, the sports stats provider and a current partner of ITF.
Stake.com has been busy sponsoring major sports events and teams. In January, they signed a deal with the Brazilian soccer club Juventude. And before that, they sponsored the Sauber team in Formula One.
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