Luka Modrić Becomes Ambassador for Casino Game Developer Kerma Games
Tania Levees
29 July 2026
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Online casino game developer Kerma Games has signed a partnership agreement with AC Milan midfielder Luka Modrić. The company announced the deal on its website.
Modrić will become a brand ambassador, while Kerma Games will use his image in new games and promotional content.
The company has not disclosed details of the planned projects but said the first initiatives would be presented in the coming months.
The agreement is Kerma Games’ first major partnership in international sport. The company has previously worked with well-known musicians, including Snoop Dogg and Lil Baby.
Kerma Games develops slot games, live dealer products and crash games for gambling operators.
One of its business areas is the creation of products featuring celebrities. The company believes that working with prominent figures helps attract users’ attention and increase interest in its games.
Modrić, 40, continues to play for AC Milan. The Croatian midfielder previously spent most of his club career at Real Madrid, where he won the Champions League six times. He also won the Ballon d’Or in 2018. At the 2026 World Cup, Modrić made his 200th appearance for Croatia in the match against Panama.
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