Brazilian UFC Fighter Carlos Prates Becomes 1xBet Ambassador
Tania Levees
19 March 2026
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Bookmaker 1xBet has announced a partnership with Brazilian UFC fighter Carlos Prates, who will serve as a brand ambassador, Next.io reported.
The 32-year-old competes in the welterweight division. In the UFC, Prates has recorded six knockout victories in seven fights. He is also the only fighter in the promotion to secure four consecutive one-punch knockout wins. His career finish rate exceeds 80%.
Under the agreement, Prates will take part in promoting the 1xBet brand, while the bookmaker will support his international profile within the UFC.
“It is a great honor for me to represent Brazil in the UFC. I feel the support of the people and know that I am fighting not only for myself, but for them as well. I thank 1xBet for their trust and belief in my potential. There is a lot of work ahead, and we intend to go all the way to the championship belt,” Prates said.
1xBet strategic advisor Simon Westbury said the partnership is viewed as long-term and forms part of the company’s expansion in Brazil. The bookmaker also said it plans to continue working with athletes as part of its international mixed martial arts strategy.
Earlier, Gambling Park reported that 1xBet and Melbet were named winners at the SiGMA Africa Awards 2026.
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