Entain to Buy Sports Data Firm Angstrom for $200 Million, Insiders Say
Lina Almans
23 May 2023
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Entain, a global gambling giant, is close to buying Angstrom Sports, a UK-based company that provides data and analytics for American sports betting markets. Business Insider sources say the deal could be worth up to $200 million.
Angstrom Sports is based in London, but its main focus is on US sports leagues and the betting markets they attract.
The company has caught the eye of several suitors for some time. Angstrom Sports was named as a possible M&A target in a May 4th newsletter by Eilers and Krejcik Gaming, a research firm. However, the deal is not done yet. Industry insiders say the final terms have not been settled. Neither Entain nor Angstrom Sports have confirmed or denied the rumors. Entain did not comment on the matter, and Angstrom Sports did not respond to Business Insider’s request.
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